Co-ordination and facilitation of Common AFCA Promotion Programs
- AFCA will coordinate joint coffee promotion programs, most of which are too expensive for the individual countries.
- AFCA will also put in place an information system and will spearhead the development of the East African Specialty Coffee Exchange.
Co-ordination of specialist committees and task forces
- AFCA will work for the common good of the members and the industry in the region, and bring together professionals, specialists and others in finding solutions to problems in the industry.
Helping growers’ organizations and associations in as much as it is possible in the realisation of the AFCA dream
AFCA will work towards the establishment of Grower and Business Support systems that will enhance the performance of the producers and improve efficiency in market access.
Facilitation and promotion of policy dialogue with regional and local Governments as economic integration advances
AFCA will play a coordination role in policy dialogue, and as an advocate for policy reform and implementation for the benefit of the members
Standardization and harmonization of practices and activities of common interest
AFCA will play a role in pursuing issues that affect the logistics and business environment related to coffee and which are of common interest to all members – including certification, export documentation, taxation, duties, freight rates, grading systems, etc.
Liaison between the Trade and Coffee Research Networks in the region
To work closely with the Eastern African research network, also known as CORNET [Coffee Research Network] and ASARECA to explore ways to improve coffee quality through science and to meet the needs and requirements of the market and consolidate this through partnerships with the trade.
Promotion of domestic consumption
AFCA will coordinate with regional coffee roasters, retailers, coffee shops, cafes and others on how best to improve domestic consumption (in the EAC and COMESA regions), and promote the development of a positive coffee culture.