Eastern Africa due to its ecology, climate, altitude, and rich coffee genus, is known to produce speciality co ee. Quality coffee starts with the producer whose family has likely spent generations perfecting their approach to farming highest quality coffee. Grown in select altitudes and climates and nursed for years before the first harvest, the producer who creates specialty coffee devotes his or her life to refining and perfecting some of the highest quality coffee on the planet.
In a nutshell, Fairtrade is an alternative approach to conventional trade based on a partnership between producers and traders, businesses and consumers. The international Fairtrade system – made up of Fairtrade International and its member organizations – represents the world’s largest and most recognized fair trade system. Shoppers can recognize products that meet the Fairtrade Standards by the FAIRTRADE Mark. It is through the Mark that we advocate for better working conditions and improved terms of trade for farmers and workers across Africa and the Middle East.
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